Tag Archives: 100% Natural

Evolution & Experiments

Evolution & Experiments

Essentially Lili Evolution Experiments jar sizes, labels & logo development as rebranding & the next phase is approached.

Evolution & Experiments

Evolution means development, progression, change and transformation.  They are a great way to describe the evolution of Essentially Lili.

When we started, everything was a process of making quick decisions. Our Jump in with Both Feet approach concerned the labels, our colour codes, information for the customer, designing the logo and building the brand.

There will always be someone who does not understand what we like; nor will they comprehend what’s within our heart and drives us forwards. Colour schemes for example, is a personal preference. We have had humorous and frustrating times making labels from Essentially Lili’s inception.

We tried all sorts of templates, fonts and had some printer malfunctions too. The worst was the classic ‘We have no ink left in the cartridges after printing a few sheets’! This is when we gave all Essentially Lili products their own colour code.

The labels process is still evolving and improving. We hope to change the design to incorporate all the things we loved about the Evolution process. They will be printed professionally so that we can up-grade Our Brand to the next level.

One thing we didn’t want to do was hastily run to the finish line. We felt so much was important to learn and know beforehand, as we aimed for a little perfection and ultimate customer satisfaction.

Regarding the Evolution of Products, there is always space for improvement after making the batch.  When we make the batch, we check to see how the product sets, then how the balm or serum feels on the skin and combine this with the Customer’s feedback.

Sometimes, the products made don’t even make it passed the blending phase or the setting stages when the feedback is ready!

One time, we were making the Mint Body Butter in a whipped cream formation.  The smell of Peppermint was so delish that we had to keep reminding ourselves it was not for internal consumption!   The door-bell rang when our child arrived home from school. We leaned the whisk to the side of the mixing bowl as we buzzed the door open, when we heard the massive CRASH!

The bowl of liquid balm mixed with peppermint fell and was all over the stove, leaving a fraction of the product for us to save!   Urgh the horror, the clean-up, the butter and oil that needed to be collected, and that delightful smell which we were unable to put on our bodies.  Lesson learned … take the whisk out or don’t answer the door!!

Another time, we were experimenting with making an oil and water based lotion for the first time.  We put the blend into a container to set it in the fridge.  A few days later, our son decided he wanted something from the fridge and climbed in reaching for the top shelf where the container was located.  It flew right over the top of him and crashed onto the floor!!!

The water content went one way whilst the oil base went the other!  What a crazy sticky watery mess… though he did provide the feedback about the product which hadn’t worked out!

Sometimes, the product concoction is great for those that use it, whilst the chronic suffers finds the blend not strong enough. Other times, the mix of Essential oils is so spot on that the intended results occur after a few weeks of usage and helps the customer gain their ‘life back’.  Refer to Testimonials.

Our main focus is being able to help people not suffer with aches and discomfort. We have to be open to receiving both the positive and negative feedback. This helps us to improve, change, transform, develop and ultimately Evolve Essentially Lili’s products for Customer satisfaction.

BLOG PARTICIPATION:

We would love to hear from you. Tell us in the comments below about your Essentially Lili Product(s) that you have used and what you love the most about them?  

And for those that are brave, we would love to hear about when you tried to do something for the first time, but it had an EPIC fail like we did in our blending experiments!!   It’s not for criticising anyone, but to look back and laugh about what happened instead! We would love to give some products away to those that participate in this!! You have to let us know what you like!

Should you wish to Contact us for more information, email info@essentiallylili.com

You can read more About Lili here, see the Products we offer and find other Essentially Lili’s Blogs on our webpage.

Kind Regards Lili @ Essentially Lili

Hello World

Hello World

Essentially Lili is first introduced to the visitors at the market of Kussnacht am Rigi, Switzerland.

Essentially Lili Says Hello World when introduced for the first time to the visitors at the market of Kussnacht am Rigi, Switzerland.

Our website www.essentiallylili.com is almost ready for the launching to the world! I am writing this blog whilst trying to figure out how WordPress and Woocommerce works!

Sharing the journey of Essentially Lili first began on Facebook . We opened the Facebook business section, though we used it as a diary to share the journey and add Testimonials from customers when we received them. We wanted to build up credibility and Our Brand. We launched it for public viewing almost a year later which we were really nervous about.

Seeing Essentially Lili Products being talked about on Instagram by our first customer was an amazing feeling!

We set up an Instagram account so we could share more photos and share it with others. Months later, we set up a Twitter account so that we could begin cross-linking the social media avenues to each other. Essentially Lili is on Facebook, Instagram, Twitter  and Pinterest.

Today it is necessary to be part of various Social Media avenues in order to build up your reputation and rapport. Though it does take a little getting used to.

In the meantime, the Essentially Lili website was being developed as I continued my studies.  The website has had some highs and lows on the journey, a combination of great feedback and suggestions for change.  We wanted to take on board the comments made by those that took the time to test and check it out.

We are working together in making the website the way Essentially Lili visualises it to be.  The key is being an effective team, listening to each other, bouncing ideas, sharing suggestions and ultimately achieving the goal in sight. Sometimes this part is the hardest.

We believe that sometimes baby steps are better in the long run, as it gives us a chance to reflect, improve, evolve, experiment, change things around before jumping in with both feet and taking the plunge! Whilst we strive for perfection, we realise that perhaps we can never achieve it – but we would like to think we tried hard in getting it right from the beginning.

We will launch sooner than later!  Please let us know what you like about the website and suggested improvements in case we missed something important. 

BLOG PARTICIPATION:

Have you had a chance to follow Essentially Lili on either of the Social Media Pages?    Which are your favourites – Instagram, Twitter, Facebook or Pinterest?  Do you think Essentially Lili should join any other means of Social Media?   I would love to hear what you think in the comments below and your suggestions too!

Should you wish to Contact us for more information, email info@essentiallylili.com

You can read more About Lili here, see the Products we offer and find other Essentially Lili’s Blogs on our webpage.

Kind Regards Lili @ Essentially Lili

Using WordPress

Using WordPress

Using WordPress

Essentially Lili has So many Choices … From Etsy, Shopify, Weebly, Wix to finally WordPress with Woo Commerce.

The process for building our Essentially Lili Webpage has been ongoing since December 2015.

In life, make sure you are happy with what you’re doing and pursue it with everything you’ve got!

What started as a simple idea of ‘Let’s just get an Etsy Shop’, became a conversation of ‘No, let me build your website from scratch!’

We were excited about the idea of having a custom made webpage. I could concentrate on my Diplomas whilst it was being built.

Whilst I studied Holistic Skincare Products & Aromatherapy, we were still making Essentially Lili products for our customers.  

The studies are a major aspect of Essentially Lili,our Journey, Brand and ultimately About Lili.

The Diplomas achieved provide Essentially Lili with credibility when helping my customers.  The Diploma Certifications allowed me to obtain other important documentation which are necessary for continuing the business, and gave me the opportunity to join the International College of Holistic Medicine.

For personal reasons, the custom made Essentially Lili website remained incomplete despite having received quite a lot of positive feedback about it.  It was a heart-breaking decision for us to decide to stop all work on it and start all over again.

We looked at other web designer options: we liked the idea of Shopify but the idea of learning so much code was exhausting. We liked Weebly though for Essentially Lili, we needed more layout options. Wix was great at the beginning as it allowed us to be creative in expressing what we wanted the webpage to look like.  We loved the flexibility of drop and drag onto the site, add and change the text as well as mess about with fonts.But we had to stop here too, as Wix didn’t provide security on emails when orders and payments were being processed.  We then discovered WordPress with WooCommerce – where we are today!

We are in the early stages of seeing what can and can’t be done, though we estimate being finished in 2 months.So far, we are happy with the outcome. We still need to figure out a few things, but we decided there’s no rush now!  We have waited so long for a functional website. Now we can do it ourselves and have exactly ‘What Essentially Lili wants!

BLOG PARTICIPATION:

We would love to read in the comments below how Essentially Lili has been able to help, advise and provide you with products irrespective of the website not being functional. How did you contact us?

We want to give away Products to 3 participants who give the best response on their personal experience, and what product they used and what they love about it.   Offer ends Jan 5th 2017.

Should you wish to Contact us for more information, email info@essentiallylili.com

You can read more About Lili here, see the Products we offer and find other Essentially Lili’s Blogs on our webpage.

Kind Regards Lili @ Essentially Lili